FunnelAmplified Blog
Enterprise Sales & Marketing Articles That Answer Questions and Drive Thoughtful Action
FunnelAmplified Enterprise Sales & Marketing Blog
Should Sales Reps Use Facebook for Business?
I posted a question on social media a few weeks ago to ask what people thought about sales reps using Facebook for business. I was curious how others were thinking about and categorizing social media services. I got such good responses on these posts that I have...
3 Types of Content for Digital Sales & Content Marketing
There are three main types of content for digital sales and content marketing. Do you know which type is best for generating lead generation for your business? Most of us in marketing have, at some point, heard the phrase “Content is King.” We may even have what we...
How You Can Use Word of Mouth to Grow Your Reach & Influence
Word of mouth is defined as the passing of information from person to person by oral communication. This is important in marketing because it is a key strategy when it comes to growing your reach and influence. Every experienced marketer wants more word-of-mouth...
Tech Talk: What is FunnelAmplified?
A big part of what we do here at FunnelAmplified is the creation, evolution and maintenance of our technology platform. Understanding the tech can go a long way towards understanding the power behind Funnel Amplification. We want to start shining a light on our...
Online Conversations: The Future of Professional Networking?
Being in business, I think we can all agree on one thing – professional networks are important and engaging those networks is key to increasing leads and driving revenue. For a long time, people grew their networks by going out into the world, taking part in...
Social Selling: 5 Reasons Why You Should Learn These Skills Now
One of my favorite things to say when it comes to sales is, “Nothing has changed. It’s just different.” This is why I love social selling. It’s is comprised of the same activities that we have always done to build relationships and seek opportunities. Social selling...
The Power of Personal Branding in Sales Growth
In 2019, a large percentage of sales interactions have been digitized. This means in order to see sales growth, personal branding has become less of a suggestion and more of a requirement. While some individuals have a knack for branding themselves online, a lot of...
Do You Know Which Type of Sales and Marketing Content is Best for Increasing Lead Generation?
Most of us in Marketing have, at some point, heard the phrase “Content is King.” We may even have what we believe is a top-notch content strategy already in place. But do you know which type of sales and marketing content is best for getting the results you want? Read...
5 Ways to Get Your Sales Team to Share Your Company Content and Be Seen as Subject Matter Experts
B2B buyers are using social media for research to help make their purchasing decisions. In 2019 anyone can see that social media and digital content are important to sales generation. If you want to gain an edge over your competition and fill your sales pipelines,...
Brand-Hubs as the Ultimate Content Amplification Tool for Sales and Marketing
Why are Brand-Hubs the ultimate content amplification tool for sales and marketing? Because people prefer to build relationships with people rather than with companies. Despite advances in technology, modern business is still done between people. People prefer to know...
Positioning Salesforce as Thought Leaders Helps Pipeline Acceleration
Pipeline acceleration is always top of mind for a sophisticated Chief Revenue Officer (CRO.) As a CRO, you must always close more deals faster. Pipeline velocity is the metric you live by. As the VP of Sales at FunnelAmplified, I can relate. This year, I have a few...
How Social Selling Increases Your Pipeline Conversion Optimization
Are you looking for effective ways to optimize your pipeline for conversions? You could grow your revenue substantially by converting leads faster from sales-accepted leads (SALs) to sales-qualified leads (SQLs), to opportunities and to closed/won deals. As a Chief...
How Engaging Your Team in Employee Advocacy Amplifies Lead Generation
We all know how funnels work in reference to lead generation. Your corporate marketing drives MILs, turns them (hopefully) into MQLs based on lead-scoring models, your BDR qualifies them for BANT (budget, authority, need, and timeline) and they become SALs if meet...
How Does Brand Magnification Increase Your Revenue?
Is your B2B sales team complaining about marketing not doing enough to increase brand magnification and awareness? Your company brand and the personal brands of your sales team members are the key to sustainable revenue pipeline. This article will show you how brand...
How Can Content Amplification Help Your Business Grow?
How much time, energy, effort, sweat and money have you invested in the content you’ve already produced? Take a moment to think about this: What is the total cost of your content and the net value you’ve received from it? Content is expensive! Isn’t it? Even if you...
How Does Social Expansion Boost Your Bottom Line?
Social expansion helps you grow your digital footprint, increase brand awareness, and improve engagement, which leads to more conversions and closed deals.
