FunnelAmplified Blog
Enterprise Sales & Marketing Articles That Answer Questions and Drive Thoughtful Action
FunnelAmplified Enterprise Sales & Marketing Blog
Where Pinterest Fits in the Digital Sales Landscape
Posting pictures exclusively can lead to selling your product! Pinterest works differently than traditional search engines: the platform focuses completely on images. This website and app is popular for finding and saving inspiration on various topics and interests....
The Rise of TikTok and How Businesses are Using It
WARNING: The following does NOT contain dancing teens, lip syncing, or cute animals. What began as a punchline aimed at Gen-Z’ers by the older generations, has now become a powerful global hub for business. TikTok's Fast Beginnings The meteoric rise of the social...
How to Digitally Prospect on Instagram
Instagram is often thought of as a social network for influencers. It is the network that the Kardashians used to initially grow their social media fandom. And, it was thought of as the young person's social network, until recent years when Snapchat and now TikTok...
How to Digitally Prospect on Twitter
Twitter is dead, they say. But, make no mistake, Twitter is not dead. With over 200 million daily active users, Twitter is alive. Yes, it has experienced some challenges and looks to soon be under new ownership, but with that many daily users and the average age of...
How to Grow Digital Influence on Facebook
If you're looking for an article on how to sell on Facebook by learning to turn your Facebook friends into clicks to toss into your funnel, this is not the article for you. But, if you're looking to utilize Facebook to engage in meaningful conversations, develop...
Recent Social Media Platform Changes And Updates
The one constant on social media platforms is changing. As the social media networks battle each other to capture our attention, they're frequently making changes to attract new users and keep existing users on their platforms longer. For the most part, the changes...
The Importance of a Social Prospecting Cadence
LinkedIn has a spam problem. More accurately, far too many sales professionals using LinkedIn for lead generation don’t understand proper social prospecting cadence. In fact, many of them don’t even know that there should be a social cadence; instead, they throw out...
The Anatomy Of A Great LinkedIn Profile
For nearly 20 years, LinkedIn has occupied a monopoly in the business social network landscape. As a social network, Linkedin predates YouTube, Facebook, and Twitter. So odds are that everyone reading this has a profile on LinkedIn. Founded in a garage by Reid Hoffman...
The Battle Of Social Media Giants
In just over two decades, online video sharing and social media platform websites have dominated the business and advertising world. There are two names most recognizable amongst the digital powerhouses: Facebook and YouTube. The Battle Between Facebook And YouTube...
Top Ten “Dad Jokes” To Influence People And Win Sales
Knock Knock! Who is there? It is FunnelAmplified with some insights on the power of humor as an online prospecting and sales tool. It may sound corny, but, a few good "dad jokes" can go a long way towards reaching your prospects on a social network. Before we get into...
The Worst Zoom Fails Ever
Embarrassing Zoom calls provide a cautionary tale to the flexibility in remote working. Online meetings have introduced a whole new sub-genre in accidental hilarious videos, showcasing gaffes at an employee's most personal space: their home. In particular, the last...
How Many Touches Does It Take To Connect With A Prospect
The age-old question: how many times do you need to attempt to contact a prospect before you can pitch them? In the old days, it was more of a question of how many times did you have to cold call and leave voice messages before the prospect would answer or return your...
Zoom Meeting Etiquette 101
2020 was the year of Zoom meetings. Then, 2021 was the year of, well, still Zoom meetings. But this year, 2022, is, okay it is still the year of Zoom meetings. While workforces are slowly making their way back into offices and holding in-person meetings, hybrid...
How Digital Selling Helps Traditional Sales Prospecting
If you are in sales or marketing, you've heard the term "Digital Sales," or "Social Selling" used as a buzz phrase. In a business world in which 65% of Global GDP will be digitized by next year, businesses are prioritizing digital social selling. Nearly half of the...
The Rise Of Live-Streaming And Video Calls
If there can be one bright spot that comes out of the whole COVID-19 pandemic and shutdowns, it is that we all have become live-streaming and video-call experts. Ok, "expert" is a bit strong. Even the best of us stare blankly at the screen asking, "is this on?" And,...
Content Hubs – What Are They And What’s The Benefit?
Content hubs are typically developed as a microsite or a section of an existing website that consolidates content for a specific purpose. Content hubs are often used by brands to curate content about their products or services based on a targeted strategy for their...
