Information is power in sales. Not only does having the most information possible about your prospect help to close sales, but staying up-to-date on all of the latest news and trends in sales is vital to you hitting those quotas. But, who are the trusted experts or gurus that you should listen to? A quick google search will bring up a never-ending stream of lists of “Top Sales Gurus” and “Top Sales Experts.” Most of those lists are sponsored or paid for in some way by the people on the list. Can you trust those lists? Can you trust those gurus?
Who Are The Top Sales Gurus?
Our team has decades of sales experience at all levels of sales. We have read just about every sales educational and sales motivational book that we could get our hands-on. Our list was focused on more modern and recent books on sales that incorporated the online component and specifically the modern buyer’s journey. These are some of the books that we find add value to us and our team from sales leaders that we trust, and that we recommend you read.
6 Top Sales Books To Read
Darrel Amy, in a LinkedIn Article, said, “Here’s the bottom line: if you want to be a highly-compensated sales professional, you need to bring ideas and insights to your clients. That means you’re going to have to read.” Since you’re going to have to ready, you might as well learn from the best. We recommend these books.
Social Selling: Techniques to Influence Buyers and Change-Makers, by Tim Hughes
This book provides a practical, step-by-step blueprint for harnessing these specific and proven techniques, such as:
- How to use networks purposefully to build social trust and create a high-quality community.
- How to develop real influence and authority in your subject area and connect with change-makers.
- How to scale the social selling strategy across an organization including maturity and investment models, risk and governance, and technology platforms
Purchase the book here: Social Selling
The Lost Art of Closing: Winning the Ten Commitments That Drive Sales, by Anthony Iannarino
Anthony is a writer, salesmen, teacher and author. His blog, The Sales Blog, is one of the top sales blogs on the internet. He is the President and Chief Sales Officer at Solutions Staffing and a Partner at Iannarino Fullen Group.
Anthony Iannarino has a different approach to closing sales geared to the new technological and social realities of our time.This book demonstrated and teaches that if you set up th proper commitments through the sales process, closing may be the easiest part of the sales process.
Get the book here: The Lost Art of Closing
More Sales, Less Time: Surprisingly simple strategies for today’s crazy-busy sellers, by Jill Konrath
Jill Konrath is an International Keynote Speaker and a 4-time best selling author. She is known for providing sales motivation mixed in with fresh sales strategies that actually work in today’s crazy-busy business environment.
In a time when we have more distractions than ever before and more things demanding our time, this book looks at how you can close more sales in less time. It dives deep into how to be efficient in your sales and eliminate the time suck and how to incorporate new and more productive sales habits.
Get the book here: More Sales, Less Time
#SalesTruth: Debunk the Myths. Apply Powerful Principles. Win More New Sales, by Mike Weinberg
Mike Weinberg is a Consultant, Coach, and speaker. He has written three number one Amazon Best Sellers. He is the Principal of The New Business Sales Coach, LLC. In addition to his books, he is an active blogger on topics such as sales, management, and leadership at https://mikeweinberg.com.
This book, #SalesTruth, will actually further help you in deciding which gurus to listen to. The book acknowledges all of the new sales tools, tips and tricks, but it stresses the importance of the tried and true fundamentals of sales. The book successfully argues that the fundamentals of sales success and sales management from 30 years ago are still true today. If you’re looking for a straight forward book that won’t throw sales motivational fluff at you, this book is for you.
Get the book here: #SalesTruth
Amy Franko is one of the leading voices in sales training and strategy. She is a Key Note Speaker, and she is the President and Chair of the Board of Directors of the Girl Scouts. Amy is an active blogger on the topics of sales performance and leadership development at the-modern-seller.
In this book, The Modern Seller, Amy uses stories from her own sales background, research and the experiences of modern sellers to look at how to be more effective in todays modern sales environment. The book offers detailed and actionable steps sales professionals and leaders can take to improve their sales.
Get the book here: The Modern Seller
Selling from the Heart: How Your Authentic Self Sells You! by Larry Levine.
Larry Levine has over 30 years of high level sales experience. After being successful at Document Systems and Konica Minolta Business Solutions, Larry founded the Talent Champions Council and Co-Founded The Social Sales Academy.
In his book, Sales from the Heart, Larry takes sales past the era of pushy sales people and into the modern era of sales in which relationships are key. Larry believes in, and teaches, the importance of integrity, authenticity and substance in sales. The book has been praised by many other experts in sales, like Jeb Blount, Deb Calvert, Shari Levitin and Mike Weinberg.
Get the book here: Sales from the Heart
To be successful in sales, you must consistently be taking in new information, learning and growing. We suggest that you take the next six months and read one of these books each month. If you do, we have a hunch that your sales will skyrocket!
What other top Sales Books do you recommend? Comment below:
Thanks for reading. I typically write about modern selling, virtual selling, prospecting, sales reps reputation and how content helps all of these with modern buyers. My primary audience includes CEOs, CROs, CMOs, and other executives responsible for increasing bottom line. Post your questions in the comments section below and let’s discuss this!